Customer Retention Analysis
Customer retention is achieved when a company aligns every department with delivering customer results.
We design your most effective strategy using your data:
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Expert customer data analysis
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Executive Customer Retention Training
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Tailored strategy with actions for each department
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Retention Tracking for measuring improvement
Ideal Customer Profile
In recurring revenue businesses, your Ideal Customer Profile (ICP) is about who retains the most NOT who could buy or use your product.
To establish your Ideal Customer Profile we:
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Conduct a Retention Data Analysis to find your ICP
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Study the business use case of your ICP to identify opportunities
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Setup a dashboard for operating to your ICP
Customer Behavior Analysis
The most effective way to impact churn across your customer base is to find out the key behaviors your successful customers are doing and bring them to your failing customers.
In our Customer Behavior Analysis, we do that by:
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Identifying your top 10 most successful customers
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Conduct multiple customer behavior Interviews
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Prioritize the key customer behaviors
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Provide a strategy for implementing key behaviors
Whole Company Retention Strategy
Every team that engages the customer from marketing and sales to onboarding and customer success has an impact on how they retain.
Our Company Retention Strategy includes:
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Internal Process Leader Interviews (Marketing, Sales, Onboarding, and Customer Success)
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Identify misalignment between customer-facing departments
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Priority list of high-impact opportunities for process improvement
Tailored Team Retention Training
Customer retention is achieved when a company aligns every department to deliver customer results.
We design your most effective strategy using your data:
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Expert customer data analysis
-
Executive Customer Retention Training
-
Tailored strategy with actions for each department
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Retention Tracking for measuring improvement
Fractional Customer Success Leadership
We provide you with an experienced CCO-level leader who will give your Customers Success org the mission and training they need to drive customer results and retention.
Our Fractional CCOs bring with them:
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The 4 Key Customer Success Playbooks
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Churn metrics and dashboards for diagnosing and managing your retention
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Training content to develop mid-level leaders
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Skills training for Onboarding Specialist, CSMs, and Support Reps
Contact us now for the leadership your team needs to succeed →